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Managing External and Public Relations

Level: Foundation | Type: Classroom | Discipline: Business Strategy

External affairs teams are responsible for building and maintaining relationships with influential individuals and organizations for the public benefit. 

This course is aimed at helping individuals achieve their business goals by improving relationships with external and internal stakeholders. The course is extremely practical and hands-on with a variety of exercises, presentations, and case studies. This gives the participants "real life” scenarios that they can practice on by using the tools and techniques presented. 

Customize your learning journey

Customize your own learning journey and track your progress when you start using a defined learning path.

In just few simple steps, you can customize your own learning journey in the discipline of your interest, based on your immediate, intermediate and transitional goals. Once done, you can save it in NExTpert-the digital learning ecosystem-and track your progress.

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  • Understand the elements used to understand external relations 
  • Create personalized communications plans 
  • Use of a variety of methodologies to achieve impact 
  • Succeeding in managing external relations successfully 
  • Introduction to government affairs 


This course is suitable for individual contributors and managers tasked with managing external relations.

No prerequisites.

Currently there are no scheduled classes for this course.

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